Privacy Policy
Last updated: 14 August 2026
1. About this Privacy Policy
A New You respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how A New You collects, uses, stores and protects personal information when you visit our website, use our forms and resources, contact us, register for services or membership, or make a purchase through the website.
A New You is operated by Michelle El-Din as a sole trader in the United Kingdom. For the purposes of UK data protection law, Michelle El-Din is the data controller responsible for the personal information processed by A New You.
If you have any questions about this Privacy Policy, how your personal information is handled, or wish to exercise your data protection rights, please contact:
This Privacy Policy may be updated from time to time as A New You develops its website, services, membership and resources. The date at the beginning of this policy shows when we last updated it.
2. Information we collect
The information we collect depends on how you interact with A New You.
You may provide personal information when you:
- complete a form on our website;
- contact us with an enquiry;
- register for a service, programme, resource or membership;
- make a purchase; or
- communicate with us by email or other means.
Depending on the purpose of the particular form or service, we may collect:
- your name;
- postal address;
- email address;
- telephone number;
- information contained in messages or enquiries;
- membership or registration information;
- details of products or services purchased; and
- transaction and payment information, such as the amount paid and payment status.
Different forms may collect different information. We aim to collect information that is relevant and reasonably necessary for the purpose for which it is requested.
3. Information you choose to provide
Some forms include a message or free-text field.
A New You provides support and resources for women following experiences of domestic abuse. You may therefore choose to include personal or sensitive information about yourself or your circumstances in a message.
Please provide only information relevant to your enquiry and that you are comfortable sharing.
If you provide information considered special category personal data under UK data protection law, we will handle it in accordance with applicable legal requirements.
4. How we use your information
We may use your personal information to:
- respond to enquiries and requests;
- provide resources, services, programmes or membership that you have requested;
- administer memberships and registrations;
- process purchases and payments;
- communicate with you about an enquiry, membership, registration or purchase;
- maintain appropriate business and administrative records;
- maintain and secure the website;
- prevent or detect fraud, misuse or other unlawful activity;
- comply with legal and regulatory requirements; and
- send marketing communications where you have given the appropriate permission.
We will only use your personal information for purposes that are compatible with the reason it was collected or where another lawful basis permits us to do so.
5. Our lawful bases for using your information
We process personal information using one or more of the lawful bases permitted under UK data protection law.
Contract
Where processing is necessary to provide a service, membership or purchase that you have requested, or to take steps at your request before entering into a contract.
Legitimate interests
Where processing is necessary for the legitimate operation, administration and security of A New You, provided that our interests do not override your rights and freedoms.
Legal obligation
Where we need to process information to comply with a legal or regulatory obligation.
Consent
Where we ask for your permission to use your information for a particular purpose, including marketing communications.
If we rely on consent, you can withdraw it at any time.
6. Website forms
A New You uses online forms to provide a range of services, including enquiries, registrations, membership, resources and purchases.
Information submitted through a form may be stored on the website and may be emailed to A New You so enquiries, registrations, memberships, purchases, and other requests can be dealt with.
The information collected will depend on the particular form.
Authorised people who need it to operate A New You or provide services on its behalf may access form information.
As new forms and services are introduced, we will review this Privacy Policy to ensure it continues to accurately describe how we collect and use personal information.
7. Email communications and Mailchimp
A New You may use Mailchimp to manage and send email communications.
Our forms let you choose whether you would like A New You to keep in touch with you.
If you choose to receive communications, your name, email address and marketing permission are transferred to Mailchimp for the purpose of managing and sending those communications.
Only the information necessary for this purpose is transferred to Mailchimp. Information contained in your enquiries, messages, membership records or purchase details is not routinely transferred to Mailchimp for marketing purposes.
You can withdraw your permission to receive marketing communications at any time, including by using the unsubscribe facility provided in our emails or by contacting us at privacy@anewyou.club.
We keep a record of marketing preferences so that we can respect your choices.
8. Payments and Stripe
When you make a payment through the A New You website, Stripe processes your payment.
You enter and process your payment card details through Stripe's secure payment environment.
A New You does not collect or store your full payment card details through its website forms.
A New You may receive and retain information relating to the transaction, such as:
- your name;
- email address;
- billing or postal address where provided;
- details of the product or service purchased;
- amount paid;
- transaction reference; and
- payment status.
Stripe processes personal information in accordance with its own privacy policy and data-processing arrangements.
9. Website hosting and technical services
The A New You website and its associated systems are operated using third-party hosting and technical service providers.
Personal information submitted through the website may therefore be stored within the website's database and associated systems.
We take appropriate steps to protect personal information and limit access to people who need it for legitimate purposes.
10. Website backups
We maintain backups of the website and its database to protect against data loss and to allow the website to be restored if necessary.
Backups may contain personal information submitted through the website, including information in form submissions.
We store website backups securely in Google Drive and retain them for recovery and security purposes.
11. Website security and reCAPTCHA
We use security measures to help protect the website and the information it contains.
These may include security monitoring, firewalls, malware protection and other technical measures.
Some website forms use Google reCAPTCHA to help protect the website against spam, abuse and automated submissions.
reCAPTCHA may process technical information about your device and your interaction with the website for security purposes.
We may also process technical information such as IP addresses, browser information, device information and information relating to potentially malicious or unusual activity for website security and administration.
12. Cookies
The A New You website uses cookies and similar technologies.
Some cookies are necessary for the website to function correctly. We may use other cookies to remember preferences or provide third-party content.
We use a cookie-consent management system to manage cookie preferences and record your choices.
Some pages on the website contain embedded third-party content, including YouTube videos. Where required, this content is blocked until you have given the appropriate consent through our cookie-management system.
The cookies and technologies used by the website may change as the website develops. Details of the cookies currently in use are provided through our cookie-management and cookie information system.
13. Third-party services
We may use trusted third-party service providers where necessary to operate A New You, provide services to you, process payments, communicate with you, maintain website security, or protect against data loss.
These may include:
- payment processors;
- email marketing providers;
- website hosting and technical service providers;
- cloud storage and backup providers;
- security and anti-spam services; and
- providers of embedded website content.
Where a specific third-party service receives your personal information for a particular purpose, we will provide appropriate information about that use.
We provide service providers only with information reasonably necessary for the service they provide.
14. Sharing your information
We do not sell your personal information.
We may share personal information with service providers when necessary to operate A New You, provide services to you, process transactions, communicate with you, or maintain the website.
We may also disclose information where required by law or where necessary to protect the rights, safety or security of A New You or others.
We provide service providers only with the information reasonably necessary to provide the service.
15. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet any legal, accounting or regulatory requirements.
Different types of information may therefore be retained for different periods.
We periodically review the information we hold and securely delete or anonymise information that is no longer required.
We may retain backups separately for a limited period for website recovery and security purposes.
16. Your rights
Under UK data protection law, you may have the right to:
- ask what personal information we hold about you;
- request a copy of your personal information;
- ask us to correct inaccurate or incomplete information;
- ask us to delete your personal information where there is no good reason for us to continue processing it;
- ask us to restrict how we use your information in certain circumstances;
- object to certain uses of your information;
- withdraw consent where we rely on consent; and
- request data portability where the relevant legal conditions apply.
These rights are subject to certain legal conditions and exemptions.
To exercise your rights, please contact:
We will normally respond to a valid request within the time period required by applicable data protection law.
17. Keeping your information accurate
We aim to keep personal information accurate and up to date.
If your details change, or you believe information we hold about you is inaccurate or incomplete, please contact us so that we can update our records where appropriate.
18. Children's information
A New You's website and services are primarily intended for adults.
We do not knowingly collect personal information from children through the website unless a particular service is specifically designed to involve children or young people and appropriate arrangements have been made.
19. Automated decision-making
A New You does not currently use personal information collected through its website to make solely automated decisions that have legal or similarly significant effects on individuals.
20. International processing
Some of the third-party services used by A New You may process personal information outside the United Kingdom.
Where we transfer personal information outside the UK, we will ensure appropriate safeguards are in place where required by UK data protection law.
21. Changes to this Privacy Policy
A New You is continuing to develop its website, services, membership and online resources.
We may therefore update this Privacy Policy from time to time to reflect changes to the information we collect, the services we use, or how we process personal information.
The latest version will always be published on this page.
22. Contact us
If you have any questions about this Privacy Policy, how we use your personal information, or wish to exercise your data protection rights, please contact:
privacy@anewyou.club
23. Complaints
If you have concerns about how we have used your personal information, please contact us first so that we have an opportunity to resolve your concern.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent regulator for data protection.
You can find more information about making a complaint from the Information Commissioner's Office.